Introduction So, you’ve got a killer website and a high-converting landing page—now what? If you’re not getting the traffic you need, your efforts could go to waste. That’s where strategic media buying comes in. Whether you’re running ads on social media, Google, or other platforms, knowing how to allocate your budget and optimize your campaigns […]
The Essential Guide to Traffic Sources for Media Buyers
Introduction In the fast-moving world of digital marketing, media buyers are always on the hunt for the best traffic sources. But with so many options—paid, organic, social, native—it’s easy to feel overwhelmed. Where should you invest your budget? What channels bring the highest ROI? And, most importantly, how do you make sure your traffic converts? […]